Category Archives: Beckerman News

Baseball and PR – How to Create a Winning Team Dynamic

The longer I continue to work in a PR agency with small, close-knit teams assigned to each account, the more parallels I’ve been able to draw from my passion for baseball. And as my beloved New York Yankees picked Ty … Continue reading

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5 Social Media Rules We All Learned in Kindergarten

I often hear people say their company is not ready to use social media, does not have a large following, is locally-based or is simply too small. My response: “That’s why you need to start now.” After all, social media … Continue reading

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The Intern Chronicles: 5 tips to always remember

From trying to learn the trade to meeting all of your deadlines, so much goes on in an intern’s world that the small, sometimes clichéd pieces of advice we get from those around us really do help. Internships are a … Continue reading

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Mustache Season is Open: 3 Tips to Weather Movember

Thanksgiving is behind us, a time spent with family or friends, a juicy, succulent oven-baked turkey and one final week remaining in the mustache-growing season that is Movember. Yes, Movember, an annual fundraising campaign organized by the Movember Foundation, the … Continue reading

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28 Terawatts

By the year 2050, the world will need 28 terawatts of primary power. For those who are unfamiliar with the term, a terawatt is equal to a trillion watts, which can be expressed as 1,000,000,000,000 watts. In other words — … Continue reading

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