Category Archives: Book Reviews

The Ones That Got Away

Summer Reading Book Review:  Four Fish by Paul Greenberg When I was a child my family vacationed in Montauk, N.Y. on the tip of Long Island, just  past the chic Hamptons. In those days, Montauk, a destination for serious fishermen, … Continue reading

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Reading “UnMarketing” Helped Me Prove That I Am Right, Thanks Scott Stratten

I learned very young that one of the best ways to win an argument or prove your point is to quote a source to back you up. For example, if you work with me or if we have ever had … Continue reading

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Summer Reading: Powering The Dream

Beckerman Voices is pleased to announce that we will be doing book reviews on Fridays during the summer months. We will be reviewing books of interest on the subjects of public relations and digital media, as well as those dealing … Continue reading

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