Tag Archives: Beckerman

Reflections on Hurricane Sandy

If you’re like me, in the days leading up to Hurricane Sandy you took all of those ominous-sounding warnings seriously. After all, last year’s Hurricane Irene was pretty darn bad. Last year in my area of northern New Jersey, we … Continue reading

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Apple iPhone5 Maps Mea Culpa

Let’s face it. Apologies are hard. Few like to admit they are wrong, and for some it feels humiliating. The party apologizing feels vulnerable. But the wronged party usually feels better. Some psychologists say that in relationships, apologetic behavior is … Continue reading

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Lessons learned from the NFL’s public relations disaster

The National Football League (NFL) is a $9 billion-a-year organization, universally recognized as the most popular and successful sports organization in the United States. Just three weeks into the 2012 NFL season, the decisions made by Commissioner Roger Goodell and … Continue reading

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The Fallout Shelter Comes Full Circle

http://beckermanpr.com/blog/wp-admin/post.php?post=1738&action=edit As a child of the Cold War, I remember well the feeling of vague dread associated with duck-and-cover air raid drills, the yellow and black “Fallout Shelter” signs and the frightening suspense of the Cuban missile crisis. But there … Continue reading

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There Are No Problems, Only Solutions

Is it possible to make the dumbest mistake and biggest save, all in the same hour? From  recent experience, I know the answer is yes! One of the biggest lessons I have learned is that in order to survive in … Continue reading

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