Tag Archives: ev

6 Ways Renewable Energy Companies Can Succeed Using Social Media

Google “social media case study” and what do you see? Wonderful stories about Ford, Starbucks and Coca Cola or disastrous stories about Kenneth Cole, Nestle and others. What do these companies have in common? They’re all major consumer brands — … Continue reading

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Fill ‘Er Up With Sunshine

Back in the dinosaur age when newspaper stories were still written on typewriters, I did a story on a nascent technology no one had ever heard of called cellular telephones. I still remember the feeling of wonderment from the glimpse … Continue reading

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Worlds Colliding

There is a tendency among media and the public alike to divide the world into good energy, otherwise known as renewables, and bad energy, otherwise known as fossil-based fuels. This Manichean narrative is convenient for the renewables movement and sends … Continue reading

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