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Tag Archives: media
Reflections on Hurricane Sandy
If you’re like me, in the days leading up to Hurricane Sandy you took all of those ominous-sounding warnings seriously. After all, last year’s Hurricane Irene was pretty darn bad. Last year in my area of northern New Jersey, we … Continue reading
Apple iPhone5 Maps Mea Culpa
Let’s face it. Apologies are hard. Few like to admit they are wrong, and for some it feels humiliating. The party apologizing feels vulnerable. But the wronged party usually feels better. Some psychologists say that in relationships, apologetic behavior is … Continue reading
From Block Party to Enterprise Platform: Leveraging Social Media for Business
The doubts about the staying power of social media have begun to evaporate like the morning mist. The corporate purveyors of social media tools — Facebook, Twitter, Instagram, LinkedIn and others — may be ephemeral. But the underlying technologies and … Continue reading
Posted in General Media, Professional Services, Public Relations/Marketing, Social Media
Tagged "How to use social media", Beckerman, Beckerman PR, beckerman public relations, Beckerman Voices, beckermanpr, how to use social media for marketing, Keith Zakheim, Marketing, media, social media, social media for business, social media for small business, social media marketing, Social Networking, social networking for business
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PR 101 for Game Hunters, Large and Small
Election season tends to bring out the call of the wild in presidential candidates. The thought of Hillary as a hunter does not compute, yet in 2008 she bragged of having bagged a duck as first lady of Arkansas. Ditto … Continue reading
R-E-S-P-E-C-T for Reporters
So far, my career has seemed to me to be a natural progression. I studied journalism in college. I worked my way through a number of local papers before being asked to handle public information duties for a New Jersey … Continue reading
